A museum should be where its visitors are. Today that also means where they are digitally. The digitorials.ch project, an initiative of the Migros Pioneer Fund, was conceived to help Swiss museums successfully master the step into the digital world.

Following on from the development and implementation of individual digital strategies with selected museums, the project is now being rolled out across the country. Funding agencies will also be involved in future. The aim is to find out, together, how support for museums and cultural facilities can be further optimised to rise to the challenges of the changing digital landscape.